Category: Pathfinding

An idea for the adventurer who wants to succeed


Kon-Tiki is a name that makes most of us think of the exotic and adventurous. Because of that it has been used to name all sorts of things, all over the world, just look at the image above.

The name Kon-Tiki was found out by the Norwegian adventurer Thor Heyerdahl when he needed a name for his raft, that he and his team used for sailing from South America to Polynesia in 1948.

For one thing it was very clever to give the raft a name to sort of make it the main charachter of the adventure. And also to come up with a word that feels a bit strange but is easy to pronounce and remember and it makes us curious.

Thor Heyerdahl never trademarked the name but if he had maybe he could have made big money from it, but on the other hand it might not have spread the way it did.

The expedition became a huge success in a way no one could ever expect or plan for and it continues to inspire people all over the world. It is sort of the wet dream for any modern day adventurer, but also scientists and researchers in archeology and other fields has found their careers thanks to him.

Right now I’m editing episode 2 of The Archives Podcast and this time the focus is on the The Adventurer archetype.

I visited The Kon-Tiki Museum in Oslo and interviewed Reidar Solsvik, curator, about Thor Heyerdahl. We talked about how Thor Heyerdahl became an adventurer and all the factors and mindsets that made him succeed and also a wealthy man. Naming his raft Kon-Tiki was only one of them, but something to learn from.

Reidar Solsvik nailed it I think saying;

”Explorers are just kids that don’t grow up”

The episode will be released in a few days and you don’t want to miss it so make sure to subscribe to my newsletter over at to be notified when it’s out.

PS. If you have ’start a podcast’ as a goal for 2018 and want to make that a reality and not only a thing on your list I’m here to help you make it a truly good one. Contact me!

Season 2 is up! It’s all about EXPLORERS!


Welcome to a new season dedicated to exploring and the great explorers of the world!

Explorers and exploration will be the overarching theme for this season.

But what about archives you might think?

Well they will still be around because they are the big sources of knowledge and inspiration in this podcast. We will continue to visit museums, archives, libraries and other places where interesting people reside so that our insatible curiosity can be pleased for at least a moment.

So I have changed a few things and if you’ve listened to season one you’ve immediatelly identify one big thing I guess – the change of language from Swedish to English. The hope is to reach more listeners by doing so.

But back to the new theme of season two – Explorers – and why I have choosen to focus on that.

The reason is that the explorers are the ones who go on their own paths to discover new places, things, ideas and ways of living and being that the rest of us don’t know of yet. And they all have great stories to tell and who doesn’t love that?

True exploring is about stepping out into the unknown and by doing so the explorer take a big risk because who knows what she or he will find, or if there is anything to find at all. Not everyone is prepared to do so. Most of us prefer to stay in the our safe zone and to live our lives just like everone around us.

The explorer needs to be able to stand the discomfort of leaving it’s tribe and what is well-known.

But the revard is potentially huge. With this new knowledge they can help expand our world, our knowledge and understanding. Where would we be without them?

I’ve identified seven different archetypes of the explorers and in this season we will find out more about them. They are The Voyager, The Adventurer, The Wanderer, The Scientist, The Connesseur, The Visionary and The Artist.

Artists, connesseurs and scientist you might think? Yes, because exploring is not merely about new continents or mountain tops because then exploring wouldn’t be a thing any longer.

No, exploring is about the unknown and pushing limits or crossing them. It’s about asking new questions and it is actually the true meaning of the cliché expression – thinking outside the box.

The greatest artists explores how far they can take the human expression whether its in a painting or on a stage as a musician or actor. For the visionary the exploration is about seeing new possibilities whether its about inventing a new product or developing new ideas that transforms a religion. The true scientist is therefore also an explorer when she systematically investigates what we know about the world and develops new theories of how it functions.

We will go more into this and all the archetypes in this season and we will start off by looking at the Scientist.

For the first full-length episode I went to Stockholm and visited the Nobel Center, next to Humlegården and the Royal library, a month before the 2017 Nobel laurates will receive their prizes.


I hope you are excited for this new season, I sure am! I will visit Oslo in Norway and the KonTiki museum and a trip to Copenhagen is also in the planning, so there are a lot of exciting episodes to look forward to.

Head over to The Archives Podcast’s website, here, and make sure to sign up for the newsletter to make sure you don’t miss any episodes.

Why Easy Equals Hard in Podcasting

… or… Who Do You Think Will Listen to That Same Old Same Old Type of Podcast You Plan to Launch?

Most podcasts I see companies and organizations start are just the same kind of podcasts I see everyone else is making.

This is what they look like;

  • a fixed set of hosts, typically 2 – 3
  • recorded in a studio
  • an invited guest
  • loosely held conversation around a topic

And I get why you are doing it this way!

It’s because it seems to be the easiest and most straight forward way of doing it.

What I don’t think most organizations realize is how darn hard they are making their whole podcasting journey.

Because, yes, when it comes to creating a podcast easy actually equals hard. Let me explain.

It’s easy to set up a recording studio at the office and put 2 – 3 persons from your organization in it, decide on a topic for today’s episode, let the persons think it through a little in before hand, then discuss what they came up with for a few minutes and then press the recording button and start talking for, let’s say 30 minutes. Easy peasy lemon squeezy.

But having the same people talking in a studio episode after episode puts the bar really high on the hosts’ inherent abilities to engage you potential listeners. Very few people are hosting material from  the get go. This takes skills, dedication, a lot of practice and a bit of talent to master.

And all of that takes time to develop, valuable time during which your ideal audience won’t listen because there are great podcasts out there today that are so much better than three amateurs talking in a sterile studio.

This is how easy actually equals hard.

By doing it *easy* you are making it really hard for your listeners.

What on the other hand would make listener attraction easy is telling great stories. That’s what we humans are wired to pay attention to.

But maybe reading this makes you think podcasting became hard again.

Yes, if you’re not a person who has the skills, dedication, a lot of practice and a bit of talent for storytelling, it can seem hard. Hard for you that is.

But wouldn’t you rather make it hard on yourself initially and master this than make it hard on your listeners and potential customers?

And if you’re not ready to say yes, maybe you shouldn’t start a podcast. If you, on the other hand, are thinking to yourself there might me some wisdom in what you just read, let’s talk.

How to find the theme of your life

Red threads

(and why not following this ‘red thread’ will mean continual struggle in your career and creative life)

Your life has a red thread – your own ‘magnificent obsession’.

But because it’s so much a part of you, you have a blind spot for it.

And because of the blind spot, you have no focus, clarity or direction.

Your days are spent in a fog of frustration and confusion.

You question everything – every choice, every decision… every talent or hobby that came joyfully and effortlessly to you as a child (when oh when did it stop being that way?!?)… and you despair at ever finding your thing.

So, because you are inherently blind to your red thread, you keep choosing the wrong path – a new town, a new career, a new man, a new nose, a new degree – in the hope that it will be the ‘thing’.

But of course, it’s never the thing.

And you continue to struggle.

When what you are searching for is right in front of your nose. You just can’t see it.

It’s actually very easy to spot the red thread – the thing you are SUPPOSED to be following – you just need someone to spot it for you.

When I find the red thread for people, the fog lifts and they can follow the path that is right.

So, my questions to you:

Do you know what your red thread is? If not go here!

Do you know what it is but STRAY from it? Go here!

How to become a pathfinder

The Fullness

I did this mixed media piece in 2014. I had written the word ’The fullness’ over the page but other than that it was empty. Then I saw these old photos of Native Americans in National Geographics and liked the one with a woman looking out into the distant.

For some reason I wrote ’pathfinder’ next to her (maybe she was one) and I was thinking it turned out good. I really liked the word pathfinder and I was thinking I am one, of some sorts.

I used to joke with my friends that I didn’t have any super skills except my ability to always find my way home in the forest and that very few people beat me when it comes to finding mushrooms and chanterelles. Not very sought after abilities after all. And pathfinding the way the indians did it is sort of out-dated with GPS and other kinds of technology.

But I’ve come to realize that it isn’t outdated and despite all the new technology, or because of it, pathfinding is more needed than ever.

The ability to pay close attention to what is going on in your surrounding is very important when it comes to understanding what is going around in our lives, not just the forest. And not only in our lives but in the world. This is what really good journalists, authors, creatives and researchers (and others) do.

So what goes into being a pathfinder?

Firstly the ability to notice big and small changes in the environment.

A fallen tree, a big stone or how that mountainside is facing the south. Noticing the ground being wetter in front of you from seeing the change in vegetation.

Merging small as well as bigger clues helps you navigate, see trends that you can draw conclusions from and base decisions on.

Secondly it is the willingness to find new tracks when you are in the forest or thinking outside of the box if you are trying to see trends in the world or your life.

Paying attention is the tool but the pathfinder’s task is to find new territory, knowledge or ideas that can be brought home to inspire and inform others. Or just yourself.

If you need help pathfinding go here.

Evolving and up-leveling my podcast, here are some clues

Evolving and up-leveling

I’ve been on vacation from my podcast a couple of months.

I started it as a passion project, for no other reason than to satisfy my own longing to see if I could do this or not. I also wanted answers to some questions and the podcast was the format I choose to ask them in. That, and I also love the intimacy of having stories and voices coming in through my ears. So I wanted to be part of and contribute to that.

After 1,5 years of production I felt the need for a little space away from it, my creativity needed a reset. But now I feel ready to work on it again and I’m trying to get a grip of how it will evolve.

There will be changes and I don’t completely know of which sorts yet. I know one thing though, it will be in English. That was my initial ambition and the reason I gave it an English name and now it’s time (why I did it in Swedish is another story I might come back to later).

Other than that?

I’m not sure, but my brain is gathering information. Some of the clues that have been collected so far are;


I haven’t checked download numbers for a couple of months but when I looked the other day I was happy to see that people continue to listen without me promoting it!

I also noted that one episode stands out and it’s the one about skeletons in the archives. For those who haven’t listened it’s about skeletons in museums and how to treat the remains of humans with respect (after all who would like to be dug up and put on a display in a museum to be looked at by anyone, reduced to a thing?).

So I’m thinking museums might have other artifacts in their depositories, that they don’t want to display for different reasons. Is that true or not?

Could that be interesting or not?


It would be fun to hear about unexpected findings in archives. Both by professionals but also from non-professional users of archives. Stories that might not be revolutionizing to how we view our common history, but in a persons life, maybe even changing a persons life.

How do I find stories like that?


I would like to co-operate with others more.

What/how could that look like?


I want to publish new episodes with higher frequency.

How could I do (bi-)weekly episodes without going under from the burden?


The podcast needs to generate money!

How can I let others support the creation of it?


Explorers of different kinds fascinate me. Are there any unknown pathfinders in the archives that could find their way into my podcast?

So, this was an update of some sort. If you have ideas or comments to what I have written here please let me know!

And I’ll let you know how the podcast progresses and most importantly when a new episode is up.

The lost art of Exploring (and it’s not merely about being curious)



To be curious means to be exploring. It’s about being interested in finding out about places, things and ideas that you didn’t know about before.

When we think about explorers the great ones comes to mind; Cristopher Columbus, Ferdinand Magellan, Leif Ericson, Vasco da Gama, etc.

They explored Terra Incognita, unknown land, on the map. They had ideas of what they would find on their expeditions, but they didn’t know. So without knowing for sure they set out into the unknown ahead of the rest and came back with invaluable information. If they came back.

To be a great explorer of the world is a romanticized image of what an explorer might be. So what does it take to explore today?

We are born with curiosity and it is the driving force behind every child’s development. Without it humans wouldn’t have come as far as we have. Other intelligent animals like crow birds, dolphins, apes and elephants possesses it too.

The opportunities to be curious are greater today with internet and all the information, images and videos on it, than ever before. There is so much going on there that it’s actually hard to turn them off, and if we do, soon enough we turn our device on to catch up with all our feeds.

So are we curious when we sit with our mobile phones?

Yes, I think so. Our curiosity is constantly fed. To the degree that we become addicted with it.

So are we exploring when we have our eyes glued to all those connected devices?

No, not really.

It is called surfing and for a very good reason.

I don’t mean it’s bad to surf on the interwebs. I do it and I think it is great. But more often than not it really is shallow and a distraction that kills time and mostly it doesn’t takes us very far from our starting point..

Time we could use for explorations.

So what is exploration about that mere curiosity isn’t?

It is about being curious, yes, but also to go out there and make our own observations.

Exploration is curiosity in action.

To gather information. Not being feed with someone else’s experiences, opinions and reality.

Simply put; to go out there and see and do for yourself. To create time and space for your own senses, to feed yourself.

All the great explorers did this and do to this day. They put their curiosity into action. Exploration is what comes out from it.

I’m not a technophobe, I love technology, but this is one thing it cannot do for us. I definitely need more exploration in my life, how about you?

How will you feed that curious person, the grand explorer, inside of you today?

Magnificent Obsessions

The Connoisseur, De-Scott-Evans

If it’s one thing I really envy it’s those who dive into their interests, or should I say passions, with magnificent obsession.

It’s something intriguing about someone who stops at nothing to find out that next little detail about their subject and never give up on their interest. There is this little fire inside of them that burns independent of whether or not any one else shares the interest.

It’s like you can’t help but become interested when a person speaking passionately about something (one exception might be politics, I don’t get fired up about all kinds of opinions no-matter the passions behind).

The other darker side of the coin of the obsessive personality is its obsessiveness, of course. It requires a lot from persons in the immediate proximity of her or him. I get that. But we must remember that;

  • They are the ones who go ahead of the rest of us.
  • They are the ones who develop new and deep knowledge.
  • They push the limits of what is possible for all of us.

Almost everyone who are really good at what they are doing are magnificently obsessive about their topic or niche. Maybe it is a prerequisite to be able to put in all those hours required to master anything?

I love to talk to and interview people about their biggest passions, about the stuff they have great knowledge in. So many juicy aha-moments comes out of that.

If you are magnificently obsessive about something greater or other than yourself, but feel stuck or lack confidence in pursuing your passion, we must talk. In my service The Private Patfinding Experience I help persons just like you to remove those blocks so that you can continue digging deep and running way ahead of the rest of us.

Read more about all the details of The Private Patfinding Experience here!

P.S. I’m obsessively curious (but not when it comes to peoples’ private lives, I’m not into prying) and can’t help but wanting to know more about more stuff. I guess that’s why I envy those who stay in one spot and dig deep. But if you are one of them my obsession can help yours.

Image: The Connoisseur by De Scott Evans

Why do we not question what is right next to us?

Stilleben 1

This weekend I visited our beautiful capital, Stockholm. I met great friends and dear relatives and we celebrated achievements and the passing of life’s milestones. And on top of it all the weather was just perfect and I got to wear a summer dress.

We talked about things like work and career because it is always nice to catch up on what is going on in everone’s lives. And, also, it is such a big thing for many.

I’m happy for friends’ and family members’ achievements, if that is what they really like, but for a person like me who has chosen to stand in defiance of this model of being conventionally employed and jumped off the career wheel I can’t help but notice how far removed from them I actually am. And I can’t help but wonder why hardly anyone expresses any thoughts of alternative ways of making a living.

The only options seem to be getting good grades, climbing the corporate or academic ladder so you can buy more stuff, more beautiful homes, that special car or whatever. That is how you get recognition and prove yourself.

But how about pursuing your own dreams or building something that is truly your making instead of trying to reach this month’s key performance indicators or getting that new position that will be a great jumping-off point for the next position?

No, I don’t think so.

Pursuing a passion is harder because you might not be able to have something to show off and maybe no fancy trips to report back on or new shiny stuff to wear or drive.

You might be a complete failure and who wants that?

But that’s not the worst thing.

Creating something out of nothing on your own gives you a taste of real freedom … and the thought that, if you fail, you will have to give up the freedom that you have momentarily tasted. That … now THAT would be the worst thing of all.

So don’t taste freedom.

Stay safe, stay on tracks.

Climb the ladder.



…. No of course NOT!

I’m just joking (yes, I know, obviously).

What is more exciting, fulfilling and scary challenging than to find a completly new path into the wilderness of your own creativity?

We need to talk more about how to start treading THAT path.